Successfully migrated a B2B application from scratch as part of the SWAT team, demonstrating proficiency in software development methodologies and product management.
Successfully developed customer empathy and conducted remote interviews with CXO, business head, and end-user roles by leading extensive product discovery and early adopter programs.
Performance testing of SWAT and legacy apps with A/B testing
Helped create a comprehensive run book for new onboarding clients into the SWAT application, ensuring a smooth transition and minimizing potential issues.
Demonstrated commitment to knowledge management by keeping the knowledge base updated with new content and continuously improving the documentation process.
Defined future roadmaps and EPICs with user stories which drove better UGC and help conversion with pre purchase and post purchase activities
Developed and executed a comprehensive strategy and roadmap aligned with business goals and objectives.
Collaborated with Marketing and Sales teams to develop product positioning and messaging, and pricing strategies to meet revenue and profitability targets.
Owned the build-out, go-to-market, and enhancements of the product, ensuring its alignment with the roadmap and business goals.
Collaborated with cross-functional teams to ensure consistent backlog alignment with prioritized business goals.
Prioritized the work/backlog to satisfy delivery milestones and deliver client value.
Served as a liaison between management, engineering, and stakeholders, providing regular updates on product development and operations.
Headless OMS - Enhancing order management for API-based omni-channel order processing OMS as new product line with 50% performance improvement in major APIs
Designing new fulfillment modes & order processing journey for fashion vertical 2 leading fashion brands with 98% fulfilment rate
Created and deployed an omnichannel strategy for Fabindia which includes, LOS app, Pickup at the store, Android and iOS mobile app and Website and increased the revenue by 30% YtY.
Successfully launched Unilever’s hyper local in Jogja, Indonesia in a record of 45 days.
Identify and resolve tactical delivery issues that may impair the team’s ability to meet client deliverables goals.
Improved the overall revenue by 35% YtY with < 30 days payment cycle from the clients.
Established good relationship with the clients & overseen successful website launches and continuing operation.
Create and manage online marketing (for brands) – to improve business metrics such as traffic, conversions, repeat purchases, specific category sales, affiliate’s etc.
Partner and vendor management for multiple logistics and PG entities such as Ninjavan, BlueDart, FedEx, Delhivery, CCAvenues, CyberSource, PayU, Razor Pay, JNE etc.
Generating regular reports on client engagement status and other relevant business metrics using Power BI tools
Managing complete on-boarding along with the Project management for new Client, like defining SLA’s within the product specifications, articulating the requirements to the stakeholders of the project and ensuring the delivery within the milestone.
Building e-commerce platform roadmap, Identify & analyse business need for new developments; focussed on product evolution through innovation & customization including running multi-currency, multi-country setup on a single platform, OMS, WMS, CRM, etc.
Improved on-site experience through better showcase & product displays, migrating to responsive designs, adding shopping lists, online chat, user engagement & feedback.
Evaluated site search engines like SeekNShop, Expertrec and Unbxd for the Enterprise merchants.
Work with sales team and client POC for project scoping and deliverables for SOW finalization at the time of launch.
Provided consultative technical support for HGMS Customers to boost up sales on E-Commerce websites (Higher Revenue Generating Merchant Solution.)
Provide technical product consultations to small business owners with Yahoo!
Provide consultations regarding their business web portal, e-Commerce platform, and DNS management.
Assisting merchant customer’s in setting up their online store and ensuring adherence to requisite steps and best practices to enable smooth running of their online business.
Provide consultations with HTML, CSS and e-Commerce (RTML) tools.
Assisting customer in improving SEO, increased revenue, technical troubleshooting leading to resolution and online store catalogue management.
Help clients in designing, configuring third part API’s on the store.
Answer the client’s questions and ensure their problems are resolved, conduct follow-up tasks, ensure clients demands to be satisfied.
Develop relationships with loyal clients, ask for their feedbacks and provide feedbacks to the marketing units for purpose of enhancing the quality of product.
Use server side tools as and where applicable and permissible to fix up critical store issues to ensure sales or ordering on the store is not affected due to any scheduled/unscheduled maintenance.
Obtain strong knowledge of any new product and take ownership for product improvement in key product areas
Attend all products triage meeting to share knowledge with other engineers and develop customer solutions efficiently.
Keeping up to date with technical and industry sector developments.
Create bugs for enhancements, customer suggestions and escalate to the product engineers.